The Importance Of Robust CDP Post-Facebook Analytics’ Shutdown
When Facebook stopped offering Facebook Analytics beginning July 2021, organizations began looking for other ways to obtain insights into users’ data from websites, Facebook pages,
When Facebook stopped offering Facebook Analytics beginning July 2021, organizations began looking for other ways to obtain insights into users’ data from websites, Facebook pages,
In days gone by, the main role of the chief marketing officer (CMO) was to oversee and take charge of advertising, brand management, and market
Knowledge Management has always played a crucial role in building lasting customer relationships. It identifies critical knowledge, stores and organizes it, and facilitates easy exchange
Some say, “Experience, schmerience” like it’s still 1999. It’s not. Today, customer experience (CX) is fast becoming the number one business differentiator. It’s driving loyalty,
Data has become one of the world’s most valuable resources thanks to the rapid digital transformation of global industries. In today’s digital era – the
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