Three Tech Start-Up Myths and the Reality Behind Them
Ever heard the term ‘build it and they will come’? Are you confident in your hot new software product, simply because you know it’s ‘cooler’
Niamh Reed
April 7, 2022
Niamh Reed
Niamh Reed is a copywriter for Parker Software – a UK software house specialising in providing business process automation and live chat software worldwide.
The Vaporware Fog: How To Be Vapor-Wary
It’s noisy in the marketplace. Undoubtedly, you are spoiled with all the choices when browsing the shiny new software tools that could be exactly what
Niamh Reed
April 7, 2022
The Pros and Cons of Offering Freeware
Every business, big and small, will use third-party software tools. Among these software tools will be some freeware solutions. Free-to-use software is a boon to
Niamh Reed
April 7, 2022
Is short-sightedness fuelling the tech skills shortage?
The tech industry is suffering a skills shortage. There isn’t a high enough supply of skilled technology workers to meet sector-wide demand – from cybersecurity,
Niamh Reed
May 15, 2019
Automation and the resurgence of soft skills
We’re entering a new era for the workplace. With the rise of automation software and its increasingly advanced capabilities, the way we work is evolving
Niamh Reed
February 19, 2019
The Yin and Yang of Automation – Finding the Positives in Automation Disruption
Yin and yang: a Chinese concept that promotes balance and harmony between the positive and negative in life. As automation and artificial intelligence capabilities evolve,
Niamh Reed
May 22, 2018
It’s Smart, it Speaks, and it’s Spreading: Will Artificial Intelligence Really Spell Our Downfall?
You see it in science fiction all the time: the fear that robots will enslave humans. The cliché is now so embedded in pop culture
Niamh Reed
March 27, 2018